Art Direction - Design
Minimalist Loft
Client
Warner Bros Inc.
Service
Art Direction - Design
Date
Jun 2025
— The Idea
Optimized Open Floor Space Layout
Optimized Open Floor Space Layout
— We started with
Color Palette
A neutral color scheme featuring whites, soft grays, and muted earth tones creates a calming, timeless backdrop. The palette enhances natural light, emphasizes architectural features, and allows furniture, textures, and subtle accents to stand out. Carefully selected contrasts and shades maintain visual interest without compromising minimalism, creating a serene and cohesive atmosphere that feels spacious, airy, and elegant throughout the loft.
— The Fundamentals
Furniture Selection
leek, low-profile, and functional furniture is chosen to complement the loft’s open design. Each piece is purposeful, visually light, and arranged to maintain flow between areas. Materials, lines, and proportions are carefully considered to ensure cohesion, balance, and comfort while enhancing the minimalist aesthetic. The furniture acts as both functional elements and subtle design statements, contributing to a clean, organized, and sophisticated interior.
— Product Design
Lighting Design
A layered lighting plan combines recessed lights, pendant fixtures, and natural illumination to enhance spatial perception. Lighting highlights architectural features and creates ambiance while remaining unobtrusive. It balances functionality and aesthetics, providing warmth and depth to the loft without overwhelming its minimalist style. Each fixture is strategically placed to maintain openness, emphasize textures, and create a visually appealing yet calming environment throughout the living space.
Velin Interior Design exceeded our expectations. Their creativity and attention to detail transformed our home into a stylish, comfortable space. They listened to our ideas and brought them to life beautifully. We highly recommend Velin Interior Design for anyone seeking exceptional interiors.
— Start Project
Get in contact with us.
Feel free to ask anything. We will answer as soon as possible.
— Address
77 Kennedy Road Soho
Manhattan New York - USA
— Hours
Mon-Fri: 9 AM to 5 PM
Sun: Closed